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OUR NON-NEGOTIABLES: INTEGRITY

By Josh Bathon | May 20, 2020

At The Gunter Group, the leadership traits and characteristics that define us are our Non-Negotiables: Collaborative, Integrity, Intellectual Curiosity, Thrives in Ambiguity, Emotional Intelligence, and Grounded Confidence. These traits and characteristics guide us every day in our interactions with clients, each other, and our community.

Thinking of INTEGRITY as something that is non-negotiable requires that you define it as so much more than simply the absence of questionable behavior. At The Gunter Group, integrity is actively demonstrated in everything we do and is baked into the fabric of our culture, business, and day-to-day work.

Sometimes making choices based on integrity can be difficult or unpopular, but it’s critical in our work that we be willing to say what needs to be said.

Before joining The Gunter Group, I spent six years in the seminary, a career that offered no shortage of time spent discussing the meaning of integrity. My pastoral experience taught me how hard it can be to translate ethical theories into action—especially in the business world. When I first heard someone at The Gunter Group talking about integrity as a non-negotiable, I was skeptical. However, I quickly saw tangible evidence that not only convinced me of their commitment, but actually deepened my understanding of what true integrity looks like.

As an employee, I expect my employer to treat me with dignity and respect. In this way, The Gunter Group exemplifies this kind of integrity on a daily basis. The transparency and candor of our leadership team, the fact that they seek and incorporate feedback, and honor the diversity of experience, perspectives, and needs of employees sets the tone for the entire company. I’ve seen our Partners make long-term investments in their people, even at the expense of short-term gains. Rather than seeking growth and profit for their own sake, they see building a successful business as a means to provide opportunities for their employees and constantly seek improvement in everything from our 401k and health benefits to family-friendly policies and events.

In our work with clients, we practice integrity by focusing on results, first and foremost, and being truly worthy of trust as opposed to gaining it as a means to an end.

Each consultant contributes to The Gunter Group’s commitment to integrity. Sometimes making choices based on integrity can be difficult or unpopular, but it’s critical in our work that we be willing to say what needs to be said. No matter which client we are currently working with, integrity requires an honest assessment of our abilities, asking for help when needed, and following through on commitments. Additionally, integrity means celebrating a culture of inclusion and collaboration, always taking responsibility for ourselves and our work, and sharing credit where credit is due.  

In our work with clients, we practice integrity by focusing on results, first and foremost, and being truly worthy of trust as opposed to gaining it as a means to an end. When speaking about our clients and peers’ challenges and business problems, we do so with empathy and respect. We look for opportunities to exceed expectations and favor building an organization’s capacity over increasing their dependence on us. 

“Have the courage to say no.”

~W. Clement Stone

Finally, The Gunter Group embodies integrity by being willing to say “no.” On many occasions, I’ve seen The Gunter Group turn down work that didn’t align with our values. When the best solution for a client is one that doesn’t involve us, we recommend it anyway, even if it means less business for us in the short-term. 

When every decision is made through the lens of integrity, what many organizations think of as “nice to have” becomes fundamental. 

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